Most people looking for big ticket items don't make their purchase on the first visit. The average time to complete a big ticket order is 1 week, but can go up to 30 days. How can you make sure that the customer does not forget about you while they are making up their minds? AppliancesConnection offers multiple solutions to make sure we remain relevant in all decisions:
You know what you want, but you are just not ready to complete your purchase. How do you make sure your items are saved? AppliancesConnection offers their customers a Wish List so that no matter when they come back, they can be sure their selections are saved. Wish List functionality includes price notifications if an item increases or decreases while on your list.
Studies show that an abandoned cart email has a 40% open rate when sent within 3 hours of abandonment, with a 20% click through rate. Seeing as how 75% of customers on average abandon their cart, getting 20% of them back to the site is huge! Statistically, for AppliancesConnection, we have noticed a 10% increase in sales since implementing the abandoned cart email.
Did you ever get the feeling that a website is following you wherever you go? They are! Re-marketing is a strategy where you buy advertising space on sites and users that have previously visited your site are shown your ads when they visit these sites. This strategy keeps your brand fresh in the mind of the customer and has a very successful return rate since you are targeting customers that are highly qualified to purchase.