Electrolux is one of the longest operating premier manufacturers of home appliances. In addition to being ranked second-largest appliance maker in the world, Electrolux is at the forefront for industry setting standards on all their appliances. Since 1919, Electrolux has been based in Sweden with its start in manufacturing vacuum cleaners. They have since incorporated many other popular brands along the way, including but not limited to, Frigidaire, Gibson, Tappan and Eureka. Electrolux’s primary focus is on innovations and provocative design that caters extensively to consumer input, that satisfies real world user applications. Electrolux appliances include dishwashers, cookers, washing machines, vacuum cleaners, refrigerators and other various domestic appliances, to name a few.
Electrolux intends to be the best appliance manufacturer in the world. They value their customers’ recognition, employees’ motivation and shareholders’ prosperity. New appliances with Electrolux are launched only if a minimum of 70% of the consumer market lean towards it favorably over other similar options on the market. It’s this attention to detail that proves Electrolux is a quality appliance company. Electrolux laundry systems offer the quickest wash times on the market. In addition, Electrolux’s PerfectBalance system, backed by their 2nd Floor Guarantee offers the quietest and the lowest vibration on their washing machines than other competing brands.
With the shift in consumer preference to more innovative appliances. Electrolux promotes never-before used technology as the primary objective on home appliances. They also strive to meet an eco-conscious school of thought by providing more energy-saving and efficient machines that put little strain on resources.